Market Research Group

The Market Research Society defines research as the collection and analysis of data from a sample of individuals or organisations relating to their characteristics, behaviour, attitudes, opinions or possessions. It includes all forms of marketing and social research such as consumer and industrial surveys, psychological investigations, observations and panel studies.

DMC Associates & JEM Sales and Marketing are a leading business-to-business (B2B) market research group and have been running successful market research campaigns since 1995. Our experienced market research group conduct all telephone-based interviews in-house under the guidance of the market research project manager.

Market research services at DMC Associates & JEM Sales and Marketing include: market/prospect profiling, customer satisfaction surveys, mystery shopping and pricing purveys and competitor evaluation.